White-label
The one-page brief
Copy these questions into an email or a WhatsApp, answer what you can, and send it over. Gaps are fine: we will ask. Everything about your client stays between us.
1. You
- Your agency name and the one person we deal with
- Best phone number and email
- NDA needed? If so, attach yours or ask for ours
2. The client (kept confidential)
- Their business and trade, and the towns they serve
- Their current website, if they have one
- Two or three competitor or example sites they like
3. The job
- Website, SEO, or both
- Pages needed (for a website), or target services and towns (for SEO)
- Anything special: online booking, quote forms, payments, a CRM
- What you have already promised the client, word for word if you can
4. Brand and access
- Logo files, colours and fonts
- Who owns the domain and hosting, and who will hold the logins
- Your branding for the handover and the monthly SEO reports
5. Timing and money
- Your deadline, and whether it is fixed
- Your budget, or the price you have quoted the client
- Which project management tool you would like us to work in
