Ten things we check, starting with how clients book your salon or clinic
A written check, sent by email or WhatsApp within one working day. It tells you what is costing you enquiries and what we would fix first. No call unless you want one.
Get my free check12 years in web design and marketing · Bee Viral founded 2025 · 5.0★ from 24 Google reviews
The five salon checks
What decides whether someone who likes your work on Instagram books a slot, and turns up for it. We do these first.
Booking path from your Instagram bio
We tap the link in your bio and count the taps to a booked appointment, and note whether it lands on your own booking page or a marketplace listing next to other salons. You get the count and the link we would use.
No-show policy
We check whether your booking page states a cancellation or no-show policy before someone books, and whether a reminder goes out before the appointment. You get the wording we would put in front of every booking.
Review responses
We check how many Google reviews you have, how recent the newest is, and how many of them you have replied to. You get a short reply you can reuse and the reviews worth answering first.
Before-and-after consistency
We look at your last three months of posts for real before-and-afters, and whether they are shot in the same light and angle so the result is plain to see. You get a posting rhythm built around your own work.
Google Business Profile categories
We check your primary and extra categories against the treatments you sell, such as hair salon, nail salon, beauty salon or skin care clinic, and whether your services list matches your price list. You get the categories we would set.
The rest of the check
Site speed
We check whether your homepage loads in under 3 seconds on a phone, using Google’s PageSpeed Insights. You get the number and the one thing to fix first.
Mobile experience
We check that your text reads without zooming and your number and main button sit where a thumb can reach them. You get a short list of what to move.
Local keywords in titles
We check whether your page titles name your trade and your town, such as “Plumber in Rotherham”. You get the titles we would use on your main pages.
Contact friction
We check how many fields your forms ask for and whether your phone number and WhatsApp are one tap away. You get the fields to cut and where the buttons should go.
Tracking
We check whether you can tell which page or advert a call or enquiry came from. You get a plain yes or no, and what to add if it is no.